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Do You Really Need Custom Software Development Services?

September 22, 2017
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Photo by rawpixel.com on Unsplash

Photo by rawpixel.com on Unsplash

Custom software development services strike most businesses as a luxury. At worst, they may see them as an unnecessary expense. Neither point of view is true. Custom software is as varied as the businesses that need it, and each solution is truly unique. These products stand above off-the-shelf competition in every respect. The truth is, you probably already need some form of custom software.

Are You Struggling to Grow Production?


One of the biggest signs that a business could use custom software development services is stymied growth. While there are many reasons a business may struggle to expand, most end up facing a production crisis. There is a sensitive point where businesses must dramatically expand or revise production in order to meet increased demand from new clients. This is both an opportunity and a risk. Change is never easy, but it’s always necessary for growth. It’s important to execute that change carefully, however. Delays, accidents, and other roadblocks can set a business back rather than propelling it forward. Since production is already under pressure due to rising demand, these risks are exacerbated.

Custom software can help with any job in any industry. Whether you need to streamline customer service or adapt the behavior of an assembly line robot, custom software offers the best solutions. The reason custom software is so much better in so many different roles is because it’s designed to fit the client’s exact needs. Developers take everything from your history to your distant goals to configure the best possible product for your immediate and long term needs. They not only address your current crisis, but actually make it easier to expand or adapt again in the future. Whatever you need, custom software can deliver.

Do You Struggle with Communication?


There’s a reason so many seminars focus on communication techniques. There is an important technical aspect to business communications as well, though, and if they are not met, it doesn’t matter how well-trained your staff is. Custom software development services often work with clients to revise entire communication technology strategies. This is especially important for busy, rapid response businesses. These include health care, police, businesses that handle volatile chemicals, newscasters, and more. The more moving parts a business has, the more complicated communication becomes. There are no simple off-the-shelf solutions for a business handling that level of complexity.

Custom software development services work from the client’s needs up. They do not try to fit premade solutions, but make solutions that fit an established business. Everything from software to compatible hardware comes under consideration. You and your custom software development team may discover a straightforward solution, or you may create something entirely new. It depends entirely on your business and your situation, just as it should.

Have Off-the-Shelf Solutions Failed?


Sometimes, off-the-shelf software suits your needs. Sometimes it does not. Custom software development services always provide a product that matches your exact demands. When you have a very unique business, you really need these adaptable solutions. There’s really no single off-the-shelf software that handles everything you can throw at it. There will always be something about your workflow, software configuration, business design, or rate of expansion that simply doesn’t work well with your off-the-shelf product.

Custom software development services welcome challenging cases. The developers are as adaptable as the software they create, and they’re happy to your needs. The best developers actually come to meet in person with clients throughout the development process. This is a level of service that comes standard for custom software development is far beyond anything you could expect from off-the-shelf product developers. When you have a unique problem, you need a unique level of dedication to address it.

Do You Want an Edge Over the Competition?


Staying ahead of competitors is more challenging today than it has ever been before thanks to the online marketplace. You no longer face competition strictly from local and regional businesses, but also from those overseas. Since many of these competitors can undercut your prices no matter what you do, it’s important to provide the best service and the best products to demonstrate the superiority of your brand. Customers always recognize quality, even when they’re looking for a deal.

Custom software development helps your business be the best at what you do. Rather than stuffing your workflow into a premade mold, this process allows the things that make you unique to shape the software solutions you need. It may not seem like much, but it makes a big difference in response time, service level, and final product quality.

Need is relative, but utilizing the best solutions is a matter of practicality. Custom software isn’t just useful today. It actually makes future growth and adaptations easier. You probably need some form of custom software today, but you will definitely need it tomorrow.

 

Custom Software Development Services You Should Have Onsite

August 31, 2017
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Photo by Tirza van Dijk on Unsplash

Photo by Tirza van Dijk on Unsplash

Custom software development services need to spend a surprising amount of time onsite in order to make the best custom products. Limited time face to face with clients, or entirely remote development, creates problems in several key steps of software development. Several steps require the development team to visit, speak with, assess, review, and plan with clients onsite in order to be most effective. Anything less, results in a substandard product. Below are some of the top custom software development services that must be conducted at the client’s place of business.

Developing the Initial Relationship


One of the most important services you should demand from your custom software developer is an onsite meeting at the very start of your working relationship. This initial interview is a crucial step in designing the best solution for your business. Ayoka’s local Texas software development teams go to clients’ businesses to meet in person at the very start of their working relationship. During the first interview, they get to know both the client and their business by going beyond simple requirement checklists. They investigate clients’ goals, history, and plans in order to better understand their needs. Whatever software they create doesn’t just address common industry problems, but zeros in on the unique needs and aspirations of the client. In order to make the best possible product, however, developers absolutely must meet clients face to face. This opens better channels of communication and allows for a clearer expression of needs.

Assessment


It’s impossible to thoroughly assess a business remotely. No sensible business mogul would buy a location they’d never visited, and no superior custom software developer can make a truly custom piece of software without understanding the environment of which it will be a part. This assessment is the natural progression of discovery and questioning that immediately follows the initial interview.

Developers need to be onsite for several reasons. The first is, of course, to see the business in person. This allows them to better understand critical aspects of the business they will serve. Such aspects include things like workflow, business culture, speed and efficiency of labor, and more. Onsite assessment also gives developers the chance to speak with employees who will be most directly affected by the new software. By gathering information about the benefits and drawbacks of the old system from various levels of the client business, developers can create solutions that will address issues across the board.

One of the greatest problems with remote assessments is the limitation of communication. While the top ranking employees of a business may know their roles perfectly well, there will always be unique insights from other levels. The developer also provides invaluable input as an outsider that may help the client discover and exploit new opportunities.

Development and Review of Software Documentation


Software documentation is an essential part of custom software development. In order to ensure it communicates necessary information to employees, managers, and decision makers in different roles, it needs to be developed together with the client. This highly-detailed information makes all the difference between a great product that no one knows how to use, and a product that addresses concerns on every level of a client’s business.

To ensure the client receives all the necessary benefits of the software documentation, at all levels, developers need to review it with the client in person. This makes it easy to ask questions, develop new strategies, and perfect this critical aspect of software engineering.

Project Planning


Your business doesn’t stop when you hire custom software development services. The right developers won’t just grudgingly accept that you can’t shut down your operations while they overhaul your system. Their plan to install your new software must conform to your needs. As we mentioned before, you should expect developers to work with you, in person, from day one. An important part of that in person work is project planning. This involves not only the construction, but the implementation of your new software.

Important questions to work through with developers focus on timing and goals. What are your expected sales figures? How can your new software boost your profit? Is there time to make major changes to your system before an upcoming rush? Do you need to stagger implementation in order to meet customer demands? How can your custom software development services work with your schedule rather than simply around it?

Custom work demands a lot of time onsite, working face to face with the client. This obviously gives local custom software development services like Ayoka a distinct advantage. Their software development process begins and ends with the customer’s unique needs, goals, and work environment. Superior custom software development requires intimate knowledge of the business the final product will serve. Without that, the product might as well have come straight off the shelf.

 

Five Reasons the Best Custom Software Development Services Are Local

August 10, 2017
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Photo by rawpixel.com on Unsplash

Photo by rawpixel.com on Unsplash

Thanks to digital advances, it’s possible to do business with companies on the other side of the world. In this competitive market, however, local custom software development services still have a series of important advantages over remote competition. Despite technological advances, these local businesses can still provide superior products.

You Can Expect Collaboration


From your first interaction, you can expect face-to-face collaboration. This includes your initial interview, where you can discuss your long-term goals, short-term goals, and how the commissioned software would fit into these ambitions. The beginning of your professional relationship will set the tone for the rest of the project. Meeting face-to-face provides heightened accountability and better communication. It also makes it easier to learn firsthand about your business and the individual quirks that make it unique.

No overseas company can offer these kinds of services without dramatically increasing costs. Flying developers to meet with clients face-to-face on another continent is not a cheap endeavor. It also makes follow-up visits and the other local advantages on this tremendously impractical. To get true collaboration, you need to hire custom software development services locally.

Work On-Site


Obviously, your developer will have to go back to their offices to do the majority of their work. They need their specialized tools, just as your employees do. That doesn’t mean your custom software development service won’t be visiting again in person, however. They should come in person for additional meetings and further investigation. Although developers trust you to know your business inside and out, they also understand that they may see or hear something that will help them make a better piece of software. This isn’t an oversight on the business owner’s part, but simply another advantage of hiring local developers.

One of the most important things developers should do when they’re working on-site is interviewing stakeholders. How will the people who will use the software every day benefit? Do they have any insight into the problems their old system presented? These discussions can help developers build products better suited to meeting the goals you discussed in your very first interview.

Present for On-Site Testing


Testing is one of the trickiest parts of custom software development. Implementation could take several steps, and no matter how well you and your developer plan in advance, it’s always possible that something could go wrong. Even if you don’t face a major error, even a minor software glitch could cost your business money if it isn’t quickly resolved.

When you work with remote software development services, you again face the obstacle of time and cost to transport professionals to oversee on-site work. Local custom software development services, on the other hand, can easily come as often as necessary to ensure a smooth implementation and transition. Having an expert onsite is one of the best ways to reduce risk during implementation, and it could easily save your business thousands of dollars in the long run.

Receive Feedback through Discussions


This advantage is essentially the follow-up to one of our earlier points. Interviewing stakeholders as the software is developed helps ensure it is designed well the first time. However, that doesn’t mean there won’t be room for improvement. The entire point of custom software development is to create a tailored product that fits your business. This may require a few tests to ensure the program is just the right fit before final implementation. To gather feedback, developers need to discuss test performance with the client. Whether this feedback is positive or points out opportunities for further development, it still gives custom software development services vital information. Holding these discussions on-site makes it easier to demonstrate problems or point out unexplored potential.

Optimizing UX


Optimized user experience is a huge advantage of commissioning custom software. Every business has a different workflow and culture, and it’s impossible to find off the shelf solutions that will perfectly match your work habits and process. Building from the ground up is the best solution. Of course, user experience takes a lot of research and discussion to fine tune. Giving developers access to some of your best employees is a great way to ensure an optimized user experience that can speed up production and limit mistakes. Again, this is tricky to manage from across an ocean or a continent, but local developers can work around your business’s schedule to ensure you don’t lose valuable labor time in exchange for the perfect product.

The best custom software development services are found locally. Only the local advantage can give developers the insight, communication, and collaboration opportunities they need in order to do their best work. Because they are often on-site, they offer the best, safest on-site testing, and they’re the most help during final implementation. Although they are making software, face-to-face interaction with humans is what sets these developers and their products apart.

What You Should Expect from Custom Software Development Services

July 27, 2017
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Photo by William Iven on Unsplash

Photo by William Iven on Unsplash

Whether you’re ordering a dress or a piece of software, custom orders can be confusing. Since there is such fierce international competition for custom software development services, it’s especially difficult for businesses to choose wisely from all the available options. A few key services, however, will help you identify superior developers. Here is a short list of services you should expect from a custom software developer.

Commitment to Your Custom Needs


First of all, a custom software development company should be serious about the actual customization of their product. Unfortunately, there are still businesses who seek to take advantage of clients by modifying a handful of code to transform a regular product into a “customized” version. While customers do sometimes need popular programs to be customized through additional programming, these services are unique to the client.

Your developer’s primary concern should be your business needs. This is represented not only through the finished product, but through the steps the developer takes to make the commissioned software. Custom software development services should address your specific needs by asking questions and digging deeper than a checklist of features.

Face to Face Interviews


Part of accomplishing the goals in the previous section requires at least one face to face interview. Local companies are better at this than remote contractors. In order to make the best product possible, your developers need to actively seek out the elements that make your business special. These will inform their software development work.

While a phone interview has its uses, nothing beats face to face discussions. This allows for better communication, and it also gives developers a chance to see how your business works. What kind of work culture do you promote? What is your established workflow like? Are there secondary concerns that may influence the software you need? It’s easier to find these answers and develop further questions onsite.

Availability


The best custom software is a result of close collaboration between developers and clients. Although a face to face interview is an important place to start, that meeting should not represent the beginning and the end of your discussion. Clients will inevitably have questions, and their needs may shift slightly throughout the development process. A developer needs to be available in order to make sure the finished product still fits a business’s needs. Another face to face meeting may be in order, or the question may be resolved through a phone call. Either way, custom software development services that keep their developers in-office can address these concerns far more easily than a service that uses remote contractors.

If you need to speak to your developer during regular business hours, you should be able to reach them easily. Although many software development companies use separate customer service representatives, they are not as well versed in the project as the actual developer. They also slow down communication by adding an unnecessary intermediary between developer and client. If your developer isn’t available to communicate, then how can you collaborate successfully?

Additional Services


Developing a piece of custom software is different from installing it. Developing custom software is also very different from offering technical and emergency support later in the product’s life. However, even though these are separate services, the best custom software developers offer them. Ideally, custom software development services will care for your custom product from its inception to the day you upgrade. This means you should have access to the services listed above in addition to other common technical services.

The reason why is pretty simple. Your developer knows your software better than anyone. If the developer does the research needed to make a good product, they will also know the rest of your system reasonably well. This puts them in a unique position to deliver expedited tech support when things go wrong. A regular IT specialist would have to take time to study your custom software before pursuing the problem simply to avoid exacerbating it. Your software designer doesn’t face this obstacle.

A Fantastic Piece of Software


The most important thing you should expect from your custom software design services is, of course, a great piece of custom software. It should not only perform its designated function well, but it should support your ultimate company goals and blend in with your existing framework. Custom software should address a range of needs. These include immediate workflow problems and extend to future growth and expansions. Ultimately, you and your developer will decide which features your software needs. Keep in mind that one of the greatest advantages of a custom product is the opportunity for additions and expansions down the road.

Excellent custom software begins with excellent customer service. Demand at least one face to face meeting, and make sure the developer doesn’t just nod and accept your criteria. Custom software should be custom, and that requires a clear interest in how your business works and where the product will fit in. In the end, you should expect a truly fantastic piece of custom software.

 

Making Software Applications Mobile

December 27, 2016
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Photo by Alejandro Escamilla on Unsplash

Photo by Alejandro Escamilla on Unsplash

If your organization is considering making its software applications mobile, now is the perfect time to seek a custom software development service provider to help you.  The mobile application business is booming and companies with the ability to deliver real-time, simplified information to employees, partners, and customers are thriving.

Making your software applications mobile is a giant step in the right direction. This step will help your business gain a competitive edge, increase ROI, and drive productivity.  Mobile applications are the most effective, easiest way to reach clients and/or customers.  Both of whom appreciate efficacy and simplicity.

The Advantages of Going Mobile 

In addition to the business advantages listed above, there are many other advantages to going mobile.  A few of these are:

  • Improved access to reports and dashboards
  • Increased productivity with data being input at the work site
  • Improved reporting time
  • Increased field support team productivity
  • Improved connectivity
  • Happier customers

Further, field employees have full access to mobile apps, even when offline, when the right mobile tools are introduced. The benefits of mobile applications are real and substantial.

Customer Software Development Services

 When deciding to make your organization’s software applications mobile, the most important thing you can do is choose a custom software development company that works with you collaboratively in person.  Learning the ins and outs of your organization, exactly what you want and expect from the mobile application, and developing a relationship that will continue to flourish based on trust and respect are crucial to creating a successful mobile application.

Ayoka is a Texas-based custom software development company that has created business mobile applications for many enterprises ranging from healthcare organizations to industrial businesses.  Whether your organization needs a mobile application that works in the office or in the field (offline), or both, we have the knowledge and capabilities to meet your needs.

Mobile Applications for Organizations

 Recent trade mobile application studies show that seven out of ten manufacturing organizations seek to streamline operations using mobile and wireless solutions.  The healthcare industry is incorporating mobile applications especially with the BYOD (Bring Your Own Device) trend now being accepted by many hospitals and healthcare organizations.  Regardless of the type of enterprise, Ayoka works with you to identify the critical success factors necessary to build, implement, and deploy a mobile application solution.

Manufacturing companies with mobile applications reap the benefits of improved productivity and increased revenues. Moreover, relationships with customers, dealers, and wholesalers are enhanced overall. Your company also benefits from streamlined operations and decreased production costs. Another large benefit is instant access to supply chain management.

Within the healthcare industry, professionals often benefit from health apps that help increase their knowledge of their patients’ conditions. Furthermore, many users can improve their quality of life with mobile health apps. Today, many healthcare professionals believe that health apps encourage patients to take more responsibility for their health. As you can see, the advantages are clear for mobile applications in healthcare.

These are just two of the industries that benefit from using custom software development services to make their software applications mobile.  The energy industry, retail industry, financial industry, transportation systems, and many others will only improve by going mobile.

Meeting Your Needs

 At Ayoka, we get in your business.  We want to learn as much about your business as possible to design a mobile application that works exactly the way you want it to.  When properly designed, a mobile application can deliver much more information than a desktop system or a web-based application.

Now is the time to extend the reach of your organization’s productivity.  The proliferation of mobile applications will only continue to rise with the advanced technology of smart devices and the number of people using them.  The ability to use your organization’s software anywhere will not only increase your organization’s productivity, but also your ROI.

Ayoka custom software development services for mobile applications includes:

  • Determining which platforms need to be taken into consideration (iOS, Android, Windows)
  • Selecting the features that need to be available on mobile for a lean build
  • Identifying the development strategy flexible enough to accommodate future changes in technology
  • Paying special attention to security concerns to protect source code as well as confidential business data
  • Addressing syncing issues so mobile apps can offer functionality offline and online depending on the use case
  • Designing the app with the correct blend of server side and client side development (Native, HTML5, and hybrid)

A reputable, dedicated custom software development services company knows that a large portion of mobile application development is understanding the mindset of the end user. At Ayoka, we conduct site visits, attend employee interviews, and attend trade shows as part of our commitment to being a part of your industry.  Your organization’s success is our organization’s success.

Ayoka has successfully developed software solutions ranging from complex enterprise business software to completely innovative new mobile applications for startup companies and we would love to work with you.  Call us today at 817-210-2042 for more information and a free quote on making your software applications mobile.

Preparing for the New Year with Custom Software

December 19, 2016
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Photo by Yolanda Sun on Unsplash

Photo by Yolanda Sun on Unsplash

As 2017 rapidly approaches, your business has made the decision to invest in custom software or enhance existing software.  More and more businesses are doing so as the investment in flexibility promises large gains in terms of productivity as well as competitive advantages. Custom software is designed to meet your business’ exact needs which simplifies your business processes and enhances your ROI.

With today’s mobile workforce substantially increasing, the ‘off the shelf” software programs lack the adaptability that is demanded by those who work off-site.  Additionally, the typical user’s profile is rapidly changing as businesses needs change and cloud-based platforms lessen the time and cost necessary to build custom solutions.

The Benefits

In preparation for your custom software, some of the key benefits you can look forward to are:

  • Innovation – Custom software enables businesses to enhance existing software to improve their current processes. Furthermore, it creates the intelligence to execute new tasks that are more appropriately aligned to decisive goals.
  • Efficacy – Custom software reduces the amount of time wasted while increasing agility and swiftness of response by conforming to the user demands exactly.
  • Cost Enhancement – Customization of software unlocks its maximum value, thereby minimizing risks and maximizing ROI.

The result is an innovative, more productive, and profitable business.

What to Look for in a Custom Software Developer

Integrating new custom software or enhancing existing software requires exceptional communication between you and the software developer.  A customer service-driven software developer focuses on providing a software solution that fits your needs and, at Ayoka Systems, we have one clear objective – delivering the very best in customer service.

From medical software development to manufacturing software development, Ayoka System’s mission is to exceed client expectations while maintaining competitive pricing.  By establishing a united approach with clients, we look beyond the technology and focus on the main objective of your software and how it aligns with your business. We love learning as much about your business as possible to formulate or integrate the custom software that is perfect for you.

Beyond the Desk

You probably do not go anywhere today where you do not see people working with mobile devices.  Some industries such as energy services require remote monitoring.  Remote and rural locations often lack internet connectivity.  Ayoka System designs mobile apps that incorporate a “store and forward” capability.  This means they are preloaded with data, operate without being connected to the internet, and allow the users to sync the data when internet connectivity is available.  A custom software program designed with this capability saves time, money, and a lot of work.

Communication 

In addition to the benefits mentioned above, the most advantageous benefit of custom software development is communication.  The very core of customer service is exceptional communication.  The internet and mobile apps give customers what they want and expect through interactive software.  If your business is experiencing steady growth, or has difficulty keeping up with the customer base, a custom app helps to solve this problem.  Ayoka System’s custom software development services create apps for business that can handle anything and everything.

More Powerful and Profitable 

If your business already has software that you want to make more powerful and profitable in 2017, you need a roadmap of exactly what you want to integrate.  Some of the things you need to consider are as follows:

  • Are there features and functions that need to be added? This can be anything from changing the way users interact when they log in or visit to changing items so they appear only in certain places on your site or app.  No matter what features you add, it is imperative that they are user-friendly.  These additions should be prioritized by business impact and the amount of time and effort required to implement them.
  • Do you need or want to make upgrades? Some upgrades require more precise planning than others.  For example, adding reporting abilities to a dashboard or web app requires more planning than adding eCommerce to your website.
  • Evaluate your website and web app performance. Do they need to work better or faster on mobile devices?  Do you need to add an Android or iOS app?  These integrations will require more time, but it is very important to include them in your custom software plan.

Make a Commitment 

Take your time and evaluate trusted custom software developers before you decide on one.  Changing developers midstream can be very costly.  You should choose a software development firm that works with you to establish a long-term relationship and someone you can rely on to make things right when things go wrong.

At Ayoka Systems, we are dedicated to serving you.  If you are not happy, we are not happy.  Prepare for the New Year with custom software by being ready before the New Year.  Contact us today and we will help you and your business with a plan for custom software for 2017 and beyond.

Business Efficiency and Information Management

November 29, 2016
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Photo by rawpixel.com on Unsplash

Photo by rawpixel.com on Unsplash

An efficient business is a productive business, and nothing contributes more to your success than productivity. Unfortunately, it’s easy to restrict your productivity through old systems and poor information management. Your organization behind the scenes reflects your business’s efficiency, and one of the first systems to fall into disrepair during busy periods is information management. Scattered information makes the employees’ jobs more difficult and much more time consuming. Poorly designed information management systems don’t just limit your productivity now, however. They can also hamper your business’s future. Custom software development services combat inefficiency on both fronts. After all, the best solution doesn’t just patch a problem temporarily. The best solution paves the road for future improvements.

Handling Business Today


No matter what industry you are part of, information drives your daily operations. Your intellectual resources require easy access in order to remain efficient. Scattered files and outdated software make your work longer and harder than it should be. You waste valuable time and money without efficient information management software. Information management solutions can create an instant difference in the productivity of your business. By removing obstacles, such as scattered organization, confusing filing, and inefficient software, you allow employees to work at a higher capacity. Hourly wages yield a greater return, and you may find you can trim back costly overtime.

Improving information management software also allows you to communicate more efficiently with customers. Rather than apologizing and chatting as they dig through convoluted systems for the right type of information about a particular kind of client, employees can quickly locate the details they need to answer questions and concerns. This boosts your business’s professional image and demonstrates your efficiency in every customer interaction.

Planning for the Future


For optimum efficiency, your information management software needs to keep your business current. Not so long ago, the most advanced businesses saved their information on floppy disks. However, young professionals entering the world of industry today may not have used such technology, even as children. These employees may fill positions that didn’t exist before the last four or five years. In another decade, today’s cutting edge information technology will seem as outdated as floppy disks do today. Keeping your information current goes beyond updating client files. You must consider how and where those files are stored. Do you use a personal server, or do you keep critical information on a separate hard drive? Do you have backups in place to prevent a true IT disaster? These important technological advances only came about recently, but it’s difficult to image a functional business without at least a few of them.

Good technology prepares your business for the future. The best information management system not only works around your current infrastructure, but leaves room for future developments. Flexibility and scalability are key. Custom software development services allow professionals to build the best information management system possible around the software you already use, and the software you will someday discover. By planning ahead, custom software development services can save you time and money in the future. No matter how well your system operates now, it will eventually need upgrades and new software. Your software needs to accommodate change, or you will have to shut down your business during every upgrade and keep your doors closed far longer than necessary. This gross inefficiency is, fortunately, entirely avoidable. If your system requires a simple update to keep up with new technology rather than a complete overhaul, you save time, money, and potential profits you would have lost had you had to close for maintenance.

Customer Effects


Business efficiency and information management are inexorably linked. Efficiency requires excellent organization to ensure employees can access whatever information at whatever time they need it. Employees should not need to go on a treasure hunt in order to find the appropriate intellectual property for a client. Time spent questing after information, that should be readily available, creates a pattern of inefficiency. This hurts your business and will eventually inconvenience your customers.

All businesses rely on efficiency, but that has never been truer than it is today. Customers demand expediency from every type of service provider, and the most successful industries make efficiency an art. Just think of fast food restaurants or online shopping companies. They may be highly organized, but everything is built on information, and in order to create sustainable efficiency, you must build from the ground up

Information is the lifeblood of any industry, and in order to build an efficient business, your information must be easy to access and clearly organized. Custom software development services can build around your existing systems, fixing flaws and building a scalable framework with room for future advances. Efficiency grows from your business’s internal structures. Without efficient information management, you cannot expect efficiency from any employee who uses that information.

 

Point of Sale Solutions and Customer Service

November 22, 2016
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Photo by QuickOrder on Unsplash

Photo by QuickOrder on Unsplash

What do you think of when someone mentions customer service? Do you think of a separate desk where employees handle returns and rain checks? Do you think of a hotline for customer complaints and requests? These are only the final steps in a customer’s customer service journey. That journey begins the moment they walk into the store, and the quest’s tipping point stands at the cash register. When you think of customer service, you probably don’t think of point of sale (POS) software. However, to surpass expectations and win return sales, you need to rethink the role of your cashiers.

Developing Front of House Customer Service


Of all your employees, your cashiers interact with customers the most. Customers usually go straight to the register when they have questions, and every customer who makes a purchase ends their time in your establishment at the checkout. Employees don’t have to be part of the customer service department to play a vital role in customer appreciation. They are the front line of customer service. They provide answers, services, and suggestions. As well trained as your cashiers may be, however, they can still leave customers with unpleasant impressions of your business if employees do not have the tools they need. Nothing ruins a great customer experience like a long line or point of sale errors. Your customers may like your cashier, but your point of sale system represents your business just as much as your employee. If the point of sale system is down, cannot accept the customer’s preferred payment method, or simply takes too long, it will make your entire business appear unprofessional.

Even the smallest business with a traditional storefront has a cashier. That cashier may multitask, which makes it even more important to give your front of house employees the tools they need. By the time a customer goes to a separate desk or sends a comment to customer service, chances are you’ve already lost the customer’s trust.

Businesses without traditional storefronts need superior point of sale software even more. If a customer never meets your employees, and only uses your online store, their online experience will invariably determine their impression of your business. POS software for online storefronts needs to fulfill the roles of the cashier and the cash register at the same time. In order to find a POS system that meets these demands, businesses should invest in custom software development services. This is the only way to ensure your POS system meets the same customer service standards you hold your employees to.

Improving Your POS


To deliver great customer service, a POS system needs to assist human employees as much as possible. Include your POS system in any planned systems integration updates. A point of sale system that can communicate with bookkeeping and merchandise software cuts back on time and limits errors. This helps your business behind the scenes, but it also allows cashiers to focus on the customer rather than juggling multiple systems.

Consider your POS’s current abilities. Can it accept multiple payment types? If the system crashes, or a key piece of hardware, like a card scanner, malfunctions, can you still accept credit and debit payments? Your technical troubles should never interfere with a customer’s experience. When you hire custom software development services, you can augment existing systems with features you need or build a new POS system from the ground up. Every business will have slightly different needs, but creating a smooth interaction at your point of sale is critical for future business and repeat customers.

Make sure your POS allows cashiers to fulfill multiple functions. Customers will ask questions, especially as the holidays approach. Cashiers have to answer questions about sales, layaway options, return policies, and gift receipts. Customers face extra stress, and your point of sale needs to run faster and more efficiently than ever. By implementing software that keeps merchandise information, policies, customer records, and more, you preempt the worst of the holiday rush. Cashiers do more than finalize sales, but without the necessary tools, they can’t do their jobs at the pace your customers demand.

Custom software development services can streamline and improve any part of your business. While the most popular custom software updates often serve your back of house needs, these products can help any aspect of your business. Even if you have a separate customer service department, you must recognize that customer service begins even before a buyer walks into your shop. Cashiers hold a place of authority, and since they are the easiest employees to find, they must answer the majority of customer questions. The right software allows cashiers to fulfill the roles customers expect of them. An online business faces even greater customer service challenges, since no human employee can interact with the customer during the sale. Custom software development services allow you to pack everything you need into a POS system while simultaneously streamlining the flow of information to your back of house. Take care of your customers by giving them what they need where they expect to find it.

 

Winning Customers with Custom Software

November 1, 2016
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Photo by Crew on Unsplash

Photo by Crew on Unsplash

Everyone struggles to win customers, and marketing campaigns become very expensive very quickly. You may think of custom software development as a back of house upgrade, but customers often discover your business through your web presence. This means your web or mobile apps will make that critical first impression. Simply making a pretty website leaves vast opportunities for marketing and sales untapped. By making the most of your custom software, you turn your app into a lure for customers. Make apps that can speak for you through user-friendly interfaces and options. Build safe websites and mention your custom security in ads and sales pitches. A well designed app can make the sale for you, from beginning to end. First, however, you must understand what your customers are looking for.

User-Friendly Apps


The best part of custom software development is design. Work with the developers from the beginning to achieve your goals, and you’ll be amazed what you can achieve. Although it’s important to consider what you want your software to do, it’s just as important to consider what you don’t want your software to do. Think of every user interface that has ever given you a headache, or every system that just can’t seem to get along with your operating system.

You don’t want your digital storefront, your web and mobile apps, to fall prey to these same flaws. Tricky or confusing software deters buyers and creates additional work. Think of your customers when you design your apps. What do customers like about your store or previous website? What complaints do customers share? Use this feedback as a roadmap to the ultimate user-friendly app.

All apps interact with the user, but the best engage users. A fun app draws more return customers than a boring one. Utilizing graphics, previews, and other features compatible with both traditional and touch screen interfaces adds an element of muscle memory to the impression your app leaves in the customer’s mind.

Selling Safety


Online security is a bigger issue than ever. When major browser and search engines like Google announce plans to remove unsecured websites from their results, customers take notice. To win customers, you must not only run secure apps, but also let customers know about your security through marketing. Custom software development provides the best, most secure software on the market. Not only is it tailored to suit your needs, but its unique design deters hackers and limits your vulnerability to attack. Since hackers use and share the same tricks and backdoors over and over again, they are less likely to attack unique software without familiar entry points. Even custom versions of existing software offer superior protection to off the shelf software, since developers use the latest, most secure additions with security updates and improvements.

Using Sales in Software


You already teach your employees how to sell product. They suggest additional purchases, compare benefits of different products when customers cannot decide, push credit and layaway options, and generally do their best to provide information and close the sale. Software isn’t as intuitive as a human yet, but it’s come a long way from the days of static text and pixilated images.

Today, custom software development offers web and mobile apps that can do much of your work for you, including a great deal of your sales. Using discrete suggestions and presenting a range of logical options helps connect customers to the right products. Your web and mobile apps should serve as an active guide for customers rather than a passive catalogue of your inventory. While you can provide chat options for customers who would like help or suggestions, by and large, your shoppers will go through your app alone. Think of your app as both a destination and an employee. It fills both these roles for potential customers.

Once upon a time, websites served as digital billboards. They had more information, but they served the same purpose. Customers needed to contact the seller, find a shop, or email an appointment request. Today, a huge number of transactions take place solely online. While it’s still important to provide information in case customers need to reach you, most prefer to do their own shopping. They interact with your app to make purchases, examine options, and even preview customizations. Your app must be user-friendly in order to make a sale, and it must use creative sales techniques to push additional merchandise. Customers care about ease and security. Use your custom software’s innate security as a sales point and allow the app to walk customers through a sale. Custom software wins customers, especially when it’s paired with careful marketing. There are always customers online, but they only want to shop with the best companies. Make sure your company represents itself well online. Remember, custom software development allows you to showcase the very best your business has to offer.

 

The Advantages of Custom Software

October 4, 2016
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Photo by Jacob Miller on Unsplash

Photo by Jacob Miller on Unsplash

Custom software development offers unparalleled opportunities for business development. No matter what industry your business falls under, software is a vital tool in the age of the Internet, and better tools make better products. Software controls everything from customer service to stock management, so it’s vital to find the very best software for your unique needs. Unfortunately, mass produced software isn’t designed to handle the features and challenges that make your business different. In order to get everything you need out of your software, you need custom software development. The best fit is always made to your measurements, and custom software is always developed with only you in mind.

Fit and Value for Your Business


Although the idea of paying for custom software may seem daunting, it is far more affordable than you may think. Not only is the initial price lower than you may expect, but the product will serve you better in the long run. You also receive more “bang for your buck” with custom software. When you order custom software, all costs go into making your ideal product. It has no unneeded features or extra bells and whistles. Software is tailor made to fit your business exactly. When you buy regular software with unnecessary features and add-ons, you are paying for the labor it took to make parts of a product you will never use. It’s like a chef buying a Swiss army knife rather than a good cleaver. The Swiss army knife won’t do what the chef needs it to do as well as cleaver will, and most of the Swiss army knife’s features aren’t meant for a fast-paced kitchen. Software works the same way. Regular software carries functions you will never need in your industry, or in your specific field. For example, you may have a separate billing system for your clients, and prefer not to use the built-in feature regular software provides. Why buy features you don’t need?

Development and Expansion


Custom software can have whatever features you need, including the ability to expand. Even if you do not want to pay for such features now, it’s possible to design software with future expansion in mind. After all, even the best business development plan can’t predict the future. If you plan to use the same custom software development company, then you can discuss plans for future expansion with them when you first order. This allows them to leave doors open in your software so you can add to it later. It’s easier to update a system if the custom software development team is the same, of course.

A Perfect Fit for Customers


As the above points discuss, custom software is the best fit for any business because it is tailor made to suit. However, custom software can also be the best fit for your customers. Multichannel selling has allowed unprecedented growth for small businesses. Even those without physical storefronts can use mobile and web apps in addition to ever-evolving online platforms to move product. Multichannel selling comes with some critical rules for success, though, and chief among these is a seamless experience for customers. Whether they buy through their phones, laptops, or in person at a trade show, they must enjoy the same experience. Your business has to present the same face and features, no matter which channel customers choose to buy through. Your apps must all look the same, and they must tie into any physical locations or branded banners you use. It’s important for all channels to present the same buying options with the same information, too. If you sell something like tea, can customers choose between different weights? Can they see the blend? Can they order a taste test? Do all of your channels provide thorough information about the product and its ingredients? Custom software allows you to create exactly what your customers expect to find. No cookie-cutter software could do this.

Choosing custom software over regular options is like choosing an office made to your specifications over a place in a strip mall. One has everything you need, and you know this because you chose what it would contain. The other is formatted to host as many different kinds of business as possible, and you have competitors standing on even footing right next door. Business development demands expansion, control, and careful customer management. Custom software offers all of this and more. It’s one of the soundest investments available for any business, and since it’s made to fit your business, you can use it to solve essentially any problem. Custom software helps you keep up to speed with both developing trends and established trends, such as multichannel selling. It offers room to grow and even saves your business money. Custom software development can be updated, just like any software, and that means your custom software will never lose its efficiency. Unlike other software, however, custom software updates will always take you in the direction you wish to go.

How System Integration Prepares Businesses for Future Software

September 20, 2016
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Photo by Javier Quesada on Unsplash

Photo by Javier Quesada on Unsplash

System integration allows business to function more smoothly, by facilitating the exchange of information among enterprise applications or connecting to hardware devices that allow firms to get a step ahead of the competition. As more businesses use custom software development services to strengthen their competitive advantages, the more valuable it becomes for software designers to integrate their systems. This leaves standalone systems at a disadvantage and gives those with integrated systems a platform that best fits their organization. There are plenty of advantages to converting to an integrated system now, but there are even more reasons integrating your system can help you prepare for the future, particularly future software.

A Single System Eases the Process


An integrated system makes it easier to adapt to new software, particularly cloud computing products that include API’s (Application Programming Interfaces) that are designed to connect with custom applications. Rather than forcing users to log out and log into separate applications, a well-executed integration model appears to users that they are using a single system. This also limits potential system issues. After all, it’s easy to troubleshoot minor problems when you know which system is causing them.

New software changes are also increasing in tempo. An integrated system’s flexibility can keep up with these changes. However, a system without integration would only grow more cluttered. Regardless of your system’s design, an integrated system always has room for new software. Any integrated system worth its salt can easily accommodate these changes with minimal frustration on the part of IT. This allows your system to grow and change with your business. Without this key feature, system integration would be an unreasonable investment. After all, what kind of business has time to stop and restructure its entire software system every two or three years?

Intuitive Front of House Software Requires Integration


Some of the best ideas hitting the software market are created for front of house systems. These systems are designed to improve customers’ experiences while cutting back on overhead and boosting sales. An excellent example is the digital shelf tag that displays an item’s current price. An integrated system allows the hardware on the shelf to communicate with the rest of your business system. This tag can tell when an item is on sale and update the price accordingly. When the sale ends, the tag automatically adjusts the price. This prevents mislabeling that costs businesses both money and professional pride. Without system integration, however, a digital shelf tag is a flashy but essentially useless tool. Reprogramming each tag individually would be more time consuming than sending employees through the store with stickers, and such a system would be equally vulnerable to human error. Only a wireless link to an integrated system makes this futuristic price tag worth investing in.

Your IT Department is Liberated


System integration is a wonderful way to free your IT department to work on developing new and better ways to run your business software. Rather than putting out fires across your many systems and answering interdepartmental queries, IT is free to advance your company. It’s the difference between having crew members who are focused on day-to-day operations, versus evaluation of technical alternatives for future applications that can yield increased customer retention or growth.

That free time allows IT departments to do more than keep pace with current software trends. As they tailor your integrated system to function at maximum capacity, your IT workers can also keep an eye on the horizon for up and coming software trends. Your IT department may be among the first to know about rising software companies with innovative mobile application development services. Since your IT department already knows your legacy systems so well, they can quickly determine what new software characteristics are the best fit for your business. They can actively seek improvements and lead initiatives rather than patch up your system.

Hardware


Integrating your system is taking a step into the future of software. It prepares you for not only the latest software, but the latest hardware as well. Think of how frustrating it is to have a business that operates on hardware with embedded software – each revision to the chip-set may require code updates. By integrating hardware to software, i.e. the Internet of Things Today’s technology is tailored for wireless internet, and without it, customers quickly become frustrated. Soon, the majority of software for businesses will be tailored to integrated systems and custom software development. Eventually, the hardware will follow suit. By that time, however, businesses that have not integrated their systems will be busy playing catch up.

Making such a dramatic change in your business systems may seem overwhelming and ill advised, but custom software development one of the best investments available today. System integration solves current issues, like wasted labor, incorrectly copied information, and inaccurate stock numbers, and simultaneously prepares businesses for the future. It eases the addition of new software and ensures a business system can keep up as it grows. It also prepares businesses for intuitive hardware and software applications while freeing IT workers who can dedicate more time to building new systems. There are any number of reasons to pursue system integration. It’s simply a matter of finding the right custom software development services to suit your needs.

Save Money by Investing: How Custom Software Helps You Keep What’s Yours

September 13, 2016
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Photo by NeONBRAND on Unsplash

Photo by NeONBRAND on Unsplash

Investments can be terrifying opportunities, especially when you’re investing in something like software. Is it worth the cost? How can it help your business? Will you see a return on this investment, or is the software really just a mandatory update? The truth is that no other investments can compare with custom software. The right software can fix issues behind the scenes, sell product, and open unexpected doors. Armed with a thorough understanding of your own business and its weaknesses, you can easily find the right custom software development services to build your perfect solution to any problem.


Control Merchandise

Merchandisers may consider upgrading through system integration. An integrated system allows businesses to monitor and control their merchandise with an unprecedented level of detail. By joining separate systems into a single, coherent interface, employees can access information about merchandise in real time. Systems communicate directly with each other, as well, helping to ensure reports and sales pages are accurate. This is an essential function for any retailer with an online shop. Without a system to reconcile information as it changes, a single item may be ordered multiple times from the same posting, or sold online moments after it’s sold in a physical shop.

System integration also allows business owners to see the whole picture. Few things are as important to business finances as merchandise. It’s far easier to grasp the minutiae in a single report rather than piecing together the puzzle of information provided by different finance, sales, reordering, budgeting, and administration systems. If you and your employees must keep all of these systems active in different windows, an integrated system may very well speed up desktop computers as well.


Retain Talent

Good employees work at the heart of every successful business. Keeping those employees, however, can sometimes be more difficult than hiring them in the first place. Study after study reports that top employees leave their employers because of poor management. Not all poor management can be handled by human resources, and it’s important to have user-friendly systems for your employees to use. Can employees access information about their benefits easily? Do they have reliable, straightforward instructions? Do they dread certain tasks purely because of the computer systems they must deal with in order to complete them? These are all symptoms of poor management.

Custom software can remedy any of these problems. Rather than squeezing your business into a rigid mold provided by cookie-cutter software, find custom software development services that can tailor the software to your business. Investing in custom software development and using employee input to design user-friendly features provides business owners with a double reward. Not only will the new system solve technical problems, but the open commitment to employee wellness and productivity will stick in employees’ minds. Poor management can go beyond human interaction, and it’s important to ensure your software is not making your employees’ jobs needlessly difficult.


Reduce Your Overhead

How much money are you wasting on overlapping programs? If you have a program for your finances, a program to manage merchandise, and an employee network, chances are, you are paying for services you don’t need. Again, this is a golden opportunity to integrate your systems. Integrated systems are often more cost efficient than running multiple, overlapping programs. A one-time investment can reduce your business’s overhead in the long run.

Custom software development also allows businesses to trim down unnecessary positions. Software inefficiency leads to extra staff needs, such as additional human resources staff. After all, if people do not trust the technology, they will find reasons not to use it. By developing optimally efficient software, you free employees to take on new work and expand your business. Rather than over staffing business finance departments, employees can join new marketing teams and run the numbers to estimate potential expansion costs. Anytime overhead costs and labor times are reduced, opportunities for expansion grow.

The saying goes: you have to spend money to make money. The truth is that you can save money by spending, too. It is possible to save money by investing, and few investments offer the kinds of return custom software development can provide. Whether you need a better way to run your business, more user-friendly systems, or you want to expand by downsizing, custom software can help. Imagine putting all of your employees through a Master’s course to better train them for their specific roles in your company. Investing in custom software is a similar upgrade.

Your system should function according to the needs of your business. The right system may even grow and change as your business develops. It’s difficult to outgrow custom software, and it’s an investment business owners can be certain of. Not only can custom software help bring money in, but it can help bring an end to preventable losses.

Let Your App Do the Talking

September 6, 2016
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Photo by William Iven on Unsplash

Photo by William Iven on Unsplash

Web and mobile apps are the technology of today. Rather than accepting static information, customers expect and appreciate interactive software. While custom software development provides many benefits, one of the key advantages for business owners is communication. Customer service is the key to return business and regular patronage, and the heart of customer service is good communication. It doesn’t take long for a growing business, however, to develop a customer base significantly larger than its customer service staff. A custom app can solve this difficulty. Custom software development services can create an app for your company that handles everything from estimates to feedback.

Estimates


Companies who must provide estimates for potential customers face a potential loss of time and resources with every query. While those losses are usually covered by successful sales, it’s possible to avoid much of those costs. Rather than keeping a knowledgeable employee chained to the phone, you can create an app. By and large, estimates are based on a series of regular criteria. A roofer, for instance, needs to know the size of a roof and the customer’s choice of roofing material in order to make a reasonable estimate. While most homeowners may not know the size of their roof, they probably know the approximate square footage of their homes. They can also recognize the style of their roof. It wouldn’t be difficult for custom software development services to create an app with a feature to help determine roof size. Obviously, serious customers would need a second estimate with an exact measurement. However, a multiple choice app could save a roofer serious money and labor by weeding out curious window shoppers. An app that provides estimates also provides introductory customer service, saves time and money, and seeds your company’s name in the minds of shoppers not yet ready to commit.

Demos


Some industries cannot have effective demos through an app. Skin care and beauty treatments are prime examples. However, a little creativity goes a long way, and you might be surprised how many companies use demos in their apps to help make a sale. Pizza delivery companies were among the first adapters to mobile software and app technology. They are true masters of the app. When customers order a pizza, the interactive software adds toppings to their virtual pizzas before their very eyes. It’s tantalizing and practical. It lets customers know how much of a topping they can expect. It allows them to play with their options. It makes the pizza seem real before the dough is even stretched. No one would have thought that food could have an effective demo through a flat screen, but it’s now the norm for many restaurants’ mobile software.

Orders


Today, a huge percent of purchases are made online. Customers order everything from fine jewelry to toilet paper through the same web app. Without an efficient online ordering system, you miss out on key sales. Mobile and web apps provide customers with immediate access to your products, increasing impulse buys. Since buyers almost always choose the closest option, it’s important to keep your business as close as their smart phone.

Custom software development allows businesses to provide all available options on the same screen. Customers should be able to customize and view ordered products before purchase. Even if a customized item isn’t made until the order is placed, apps can use base images with changeable scripts and colors to approximate the buyer’s choices. As discussed above, seeing is believing, regardless of whether a customer orders a personalized baby blanket or a pizza. Such visual features also help prevent accidental errors on the buyer’s part, leading to fewer returns.

Feedback


 

After ordering from your company, enjoying your products, and dealing with any direct customer service, your customers most likely want to leave feedback. Rather than subjecting employees to recording notes from phone calls, or expecting customers to write letters or emails, provide a feedback function on your app. This really is as simple as it sounds. Multiple choice rating systems allow you to see where your customer service could use improvement, and blank response sections allow customers to leave praise for specific employees or vent general frustrations with your product. Positive or negative, an app can provide customers the opportunity to leave feedback whenever they are ready.

A customized app answers questions and guides customers from initial interest to final purchase with minimal employee involvement. With the help of custom software development services, you can develop an app specifically designed for your business. By allowing your app to do the talking, you save time and labor that you can then reinvest in expanding and improving your business. An app also makes life easier for your customers. Apps reach them where they are, operate on their schedules, and provide thorough options they need in order to make informed purchases. In the end, a customer who gets what they want is a customer most likely to order again.

 

 

How Service Industries Can Capitalize on Custom Software

August 30, 2016
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Photo by Mike Wilson on Unsplash

Photo by Mike Wilson on Unsplash

Custom software is the most durable and effective investment any business can make, and this is especially true of service industries. Businesses in the service industry face specific demands other businesses do not. This is in part thanks to the amount of time and attention they must spend on each customer. Customer service is the heart, soul, arms, and legs of any service industry business. On top of this, these same businesses often face dramatic seasonal shifts in demand, making their business difficult to manage both in front of and behind the counter. Fortunately, custom software development services can help businesses on both these fronts.

Software Can Serve

It’s easy to see software as nothing more than an expensive, digital flyer. That isn’t true, though. Today’s market occupies the Internet as much, or even more, than physical locations. Companies can grow from garage start-ups to sprawling businesses with stock options and international sales without a single storefront. Although much of the service industry depends on physical locations, it’s a mistake to believe your service starts once a customer walks through the door. Service really begins when potential customers find you online. Your online presence will often determine the type and number of customers who will follow through with a purchase of services in person.

It’s vital to use custom software that not only suits your business, but also your customers. If you’re hesitant to invest in custom software development, consider what your online presence says about your business. Do you have a basic website with information, or do you have a web or mobile app that allows customers to get a taste of your services in advance? Can potential customers schedule via the medium through which they found you, or will they have to stop and make a call? Do you have apps that interact with the customer, or just static information? The Internet was designed for communication, and unlike a newspaper ad, flyer, or billboard, apps give potential customers the chance to immediately respond. Why restrict your customers?

All of this goes beyond the simple fact that, in the service industry, the customer is always supposed to be right. If you don’t make an effort to serve your customers from the first moment of contact, chances are high that they will find another service that will. Your front door has moved. It is no longer part of your physical location. The front bell rings the moment someone clicks on your business’s name online.

Custom Software Is Flexible

Every business grows, sees temporary losses, and enjoys peek seasons. Unfortunately, this demands a good deal of flexibility from your software. The vast majority of programs cannot keep up with these changes. The service industry sees more of these changes than nearly any other type of business, which makes finding workable software particularly challenging.

Custom software development services can help. By working with a team of professionals to develop a system that works through constant changes, you put yourself ahead of the competition and save time you could spend on your customers. Service industry professionals know that it’s important to get a professional for complex work, and they also know that custom products are superior to mass-produced or ready-made versions. Don’t forget that custom software development is a service, too, and the providers will already have a degree of insight into the service industry.

You could just adapt how you use your software based on shifting demand, but that will take precious time away from your business. This is especially problematic when adjusting for peaks. If your business is already facing more demand than usual, why would you voluntarily spend a greater amount of time handling needless details behind the scenes?

Running a business in the service industry is a demanding challenge. The reward is worth that challenge, though, and custom software can ease the burden of any business owner. Hiring custom software development services to create a web or mobile app for your customers is not only good marketing, but also excellent customer service. Demonstrate your commitment to service up front, and you’ll build customers’ confidence in the reliability of your primary services. Behind the scenes, custom software can save valuable labor and time better spent on the customers. Mass-produced software may not even be doing its job efficiently for businesses in the service industry. With the wild changes of seasonal demand in the majority of the service industry, it’s possible to lose all the money you saved on cheap software by investing endless hours of labor into adjustments and updates. Regardless of what kind of software you are looking to improve, front-end or back-end, consider getting custom products. They will serve you and your customers better than any premade competition.

How Hiring Local Software Developers Results in Better Products

August 23, 2016
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Photo by Nik MacMillan on Unsplash

Photo by Nik MacMillan on Unsplash

Custom software development is one of the most significant investments a business can make. In a highly competitive market, defined by multi-platform interaction and online conveniences, it’s essential to reach employees through their computers and phones. High demands for user friendly design makes finding the right custom software development services more difficult than ever. Even if you narrow your search to your business’s country of origin, there are still many development companies that may warrant your attention. How can someone focused on business results determine which developer will produce the best quality work?

Once you’ve cleared the competition’s smoke screen, it’s easy to see the advantages of hiring software development services locally. Not only can you work directly with their developers, they are also much easier to hold accountable for their work, and they might just pay you back in ways you never expected. All of these factors combine to make superior software products.

What is Local?

For some, local means a place within an hour of driving distance, as close as the farmers who bring their produce to local farmers’ markets. Others consider a county, state, or general region as local. Businesses may prefer to work with others in the New England area, for instance, and while this area includes several states, it may be suitably local to those businesses. Some would consider using American software developers from any part of the country as hiring locally. The closer a software development service is to you geographically, however, the more benefits you receive.

Keep your definition in mind when or if you consider using your choice to invest in local business as a sales point. Just as businesses have different definitions of local, consumers will have equally varied expectations.

Target Markets

Local companies are your neighbors, your teammates in business, and sometimes your competition. Local software developers have the same neighbors. They know how to win customers in the area, because they’ve watched local businesses rise and face challenges in person. Although nearly any developer in any part of the world could work on a serviceable application, local developers know the right questions to ask based on touring your operations, and that’s half the battle. A good development company can present your business’s roots in the local community and make introductions. Local developers are instinctively more likely to avoid topics and themes linked to regionally taboo subjects.

Many of these details would never strike a business owner until the damage is done. Imagine a Cincinnati business selling sports equipment. Their non-local developer does enough research to know that it’s football season, and the business owner likes the idea of a seasonal sports theme for a new app. When the new app launches, it hosts a theme reminiscent of Cleveland’s football team, the team that happens to be Cincinnati’s greatest rival. Even if this does not drive away local sports enthusiasts, it will not inspire the same excitement the business owner wanted. No matter how thoroughly you detail your plans, there will be things you are bound to forget. Since local developers have similar experiences and knowledge of the community, they act as a cultural proofreader, and a proofread product is always a better product.

Accountability

It’s always comforting to know that your developer is governed by the same laws and codes as your business. Having these rules in common goes a long way to ensure the quality of your developer’s product. Just as you must hold your business to certain standards to meet these local requirements, so must your software developer. This prevents potential snags in production and decreases the amount of information you must hand-feed your developer. It’s an effortless quality control measure.

There is also an extra incentive for developers to provide superior products for local businesses. They want you to be successful because your success is theirs. Although any successful contract is an opportunity to network and advertise, local work has the potential to yield more results. Not only is their work more likely to attract local talent for their staff, but getting a foothold in the local market is an excellent way to boost profits. Testimonials from other businesses or individuals a business owner personally knows will have far more weight than an impersonal report from a company on the other side of an ocean.

Mutual benefit is a powerful motivator, and business owners have a lot to gain by working with local developers. Local developers enjoy a series of advantages over the competition, and these advantages lead to better products. Since local developers know your audience, they tailor effective software that meets your needs. They can also better represent your business. Since local developers have as much to gain by working with local businesses as you do, they have an extra incentive to create excellent products. These will in turn earn your positive reviews, which will attract more local business for the developer. One benefit leads to another, ultimately leading to an excellent product.

 

How Custom Made Web Applications Can Grow Your Business

August 2, 2016
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Photo by Tom Barrett on Unsplash

Photo by Tom Barrett on Unsplash

The Internet is everywhere, and everything’s on the Internet. At least, this is what consumers believe. Without an online presence, your business misses a significant portion of your target market and loses sales. Even if you have a limited Internet presence, such as a static website, you are not engaging with consumers in the way they have come to expect. That alone is reason to consider custom software development. (more…)